Privacy
Cookie policy
What cookies this website uses, why, and how to change your choice.
What cookies are
Cookies are small text files a website saves in your browser. Some are needed for the site to work. Others are optional and help us understand how the site is used or measure our adverts.
Your choice
On your first visit we ask whether you accept or deny optional cookies. Optional cookies are off until you accept them: the analytics and marketing tools below aren't loaded at all unless you say yes. We remember your choice for 180 days, then ask again.
You can change your mind at any time using Cookie settings at the bottom of every page. If you withdraw consent, we delete the optional cookies this site set and stop loading those tools.
Essential cookies
These are needed for the website to work and are always on. They don't track you across other websites.
| Cookie | Set by | What it's for | Kept for |
|---|---|---|---|
sr_consent | Safe Rider (this website) | Remembers whether you accepted or denied optional cookies, so we don't ask on every visit. | 180 days |
sr_admin | Safe Rider (this website) | Keeps Safe Rider staff signed in to the admin area. Only set when a staff member signs in, never for visitors. | Up to 12 hours |
__prerender_bypass | Safe Rider (this website) | Lets signed-in staff preview unpublished photo changes. Only set for staff using Preview. | Until the browser is closed |
Analytics cookies (optional)
We use Google Analytics to count visits and see which pages are most useful, so we can improve the website. It gives us statistics. We don't use it to identify you.
| Cookie | Set by | What it's for | Kept for |
|---|---|---|---|
_ga | Google Analytics | Tells visits apart (with a random ID) so we can count visitors and see which pages are useful. | 2 years |
_ga_<ID> | Google Analytics | Keeps track of your current visit (session) for the same statistics. | 2 years |
Marketing cookies (optional)
We use the Meta Pixel to measure whether our Facebook and Instagram adverts lead to visits, class enrollments or graduation ticket registrations, and to show our adverts to people likely to be interested. Meta may combine this with information it already has about you under its own privacy policy.
| Cookie | Set by | What it's for | Kept for |
|---|---|---|---|
_fbp | Meta (Facebook / Instagram) | Helps us measure whether our Facebook and Instagram adverts lead to visits, enrollments or ticket registrations, and show adverts to people likely to be interested. | 90 days |
_fbc | Meta (Facebook / Instagram) | Remembers that you arrived by clicking one of our Facebook or Instagram adverts. | 90 days |
Other ways to control cookies
You can also block or delete cookies in your browser settings. If you block essential cookies, parts of the site may not work, and we won't be able to remember your cookie choice.
More information
For how we handle the details you give us in forms, see our privacy notice. Questions? Contact us.